Urban regeneration

Location: Martina Franca, Italy

Year: 2025

Status: Competition entry

Size:

Urban regeneration

Transforming a road into a place of community and nature.

The urban regeneration project of the San Paolo district aims to restore identity and centrality to an area lacking public gathering spaces, enhancing both the natural landscape and the local social fabric. Following the guidelines of the Urban Master Plan (PUG), the proposal reduces traffic along the main axis, promotes soft mobility, and creates a network of interconnected squares linked by a continuous path connecting the school, the church, and public services.
A new local-stone paving, designed with a circular pattern inspired by the traditional Apulian trullo, unifies the urban space and integrates green areas, pedestrian zones, and low-speed vehicular routes. Around the church and schools, thematic squares, a park with a pond, cycling routes, and spaces for events and local markets generate a network of places for social interaction and territorial promotion.
The project adopts sustainable strategies: local materials, permeable surfaces, photovoltaic panels, and the planting of 140 native trees. San Paolo thus becomes a model of an accessible and resilient neighborhood, where innovation, landscape, and memory coexist in balance, giving the community a shared, livable space consistent with the identity of the place.